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Cold, luminous, unique,
raise red to iconic
Discover the Luminous Blonde shades,
three pure blondes with sublime reflections
Women agree hair looks shinier and
feels smoother, colour after colour*
*Call back, France & UK, 162 women
Ready to start your 1st hair colour with Olia ?
Our new vivid reds
The first oil-powered permanent home hair colour without ammonia.
The 1st oil-powered ammonia free hair colour. Maximum colour performance and visible hair improvement.
The first oil-powered permanent home hair colour without ammonia
A MAXIMUM COLOUR PERFORMANCE with 21 SHADES- High fidelity colour that does not fade over time- 100% grey coverage- Lightens up to 3 tones- 17% shinier hairA VISIBLE IMPROVEMENT OF HAIR QUALITY- Ammonia free formula- Natural flower oils (60%)- 35% softer hair